How Much Does 3D Rendering Cost in 2026?
"How much does a rendering cost?" is the question we get every day, from architects, real estate agencies and developers. The short answer: it's priced per scene, not per shot. In 2026 a furnished floor plan starts at 200 euros, an interior rendering at 250 euros per room, an exterior rendering at 700 euros per building, and a project with several views can exceed 5,000 euros, depending on the service and the number of images.
The useful answer, the one that lets you plan a real budget, takes a few more paragraphs. In this guide you'll find our prices updated for 2026, service by service, with the factors that push the cost up or down. Numbers, not "it depends".
If you'd rather get an estimate right away, you can calculate your quote online in under two minutes. For a structured, tailored quote, fill in the project brief instead: it takes just a few minutes and you receive a detailed proposal.
Render cost or rendering cost: does it make a difference?
We get both questions, every day. "How much does a render cost?" and "how much does rendering cost?" mean the same thing in commercial terms: the price of a photorealistic 3D image. The technical distinction does exist - rendering is the computation process, render is the final result - but no studio gives you a different quote depending on how you phrase the question.
In this article the prices listed apply equally to:
- render cost (a single finished image)
- rendering cost (the full service: modeling, computation, post-production, delivery)
- the price of a photorealistic 3D image
The difference between "render" and "rendering" is covered in depth in this guide: render vs rendering. Here we stick to the numbers.
Factors that influence the cost of a rendering
Before we get into the numbers, it helps to understand what drives the price. At Archivision we assess five main variables on every project, and knowing them helps you read any quote, not just ours.
Scene complexity
A studio apartment with essential furniture doesn't take the same work as a hotel lobby with fifty elements, plants, people and reflective surfaces. The more objects there are in the scene, the more time it takes to model, place and light them correctly. In our price list, a standard scene has a fixed price; a scene that falls outside the standard, with dozens of elements or particularly complex surfaces, is assessed separately.
Number of views and images
The first image of a scene always costs more than the following views, because it includes the setup: modeling, materials, lighting. Each additional view of the same scene reuses that work and costs less. That's why three views of the same room don't cost three times a single image.
Starting materials
If you send us dimensioned floor plans, a 3D model and a clear mood board, our work starts with an advantage. If instead we have to rebuild everything from a hand sketch or a photo, the time (and the cost) goes up. The factor that matters most is the 3D model: if you provide it ready-made, the modeling line goes down and the first image starts at €200 on an interior, €450 on an exterior. It does not disappear, because the geometry still has to be optimized and the scene is still built from scratch.
Level of photorealism
A conceptual render to approve an internal project has different needs from an image intended for a large-format advertising campaign. High photorealism requires physically accurate materials, computed lighting and advanced post-production.
Delivery timing
Standard turnaround for the service? One price. Rush delivery? The cost goes up, because we reorganize the team's planning to prioritize your project. When possible, planning ahead saves you money.
Price factors
The 5 factors that move the quote
- Scene complexityMore objects, materials and lights to manage in the sceneAumenta il costo
- Number of viewsThe first render includes the setup, the next ones cost lessPuò ridurlo
- Starting materialsWith a ready 3D model the first image costs the same as an extra viewPuò ridurlo
- Level of photorealismPhysical materials, computed light and advanced post-productionAumenta il costo
- Delivery timingRush delivery carries a surchargeAumenta il costo
How much does interior rendering cost
Interior rendering is our most requested service. Architects use it to present projects to clients, real estate agencies to sell properties off-plan and interior designers to show their furnishing proposals.
2026 prices for interior rendering:
| Item | Price |
|---|---|
| First image of a room | €250 |
| Extra view of the same room | €150 |
The price is the same for every room within the standard scope of the service, from a minimalist living room to a kitchen with specific appliances and materials: what changes is the number of scenes, not the price of a single scene. A room that falls outside the standard, with dozens of elements or complex geometry, is assessed separately.
What's included: modeling of the room from a floor plan, furniture placement, photorealistic lighting, post-production, high-resolution delivery, and revisions included in the price.
A concrete example: an apartment with three different rooms (living room, bedroom, bathroom) costs €750: they're three separate scenes, so three first images at €250 each. If you instead need more views of the same living room, the first costs €250 and each following view costs €150.
Calculate the quote for your interior renderings
How much does exterior rendering cost
Exterior rendering has a different price structure from interiors, because the work splits into two phases: the 3D modeling of the building and the production of the images.
2026 prices for exterior rendering:
| Item | Price |
|---|---|
| First image of a building (modeling included) | from €700 |
| Extra view of the same building | €200 |
Modeling is no longer a separate line item: it's included in the first image. The base is €700, the price for a house or a standard building. Larger projects, such as apartment blocks, commercial complexes or masterplans, scale with size and are quoted individually.
Once the first image is ready, each extra view of the same building costs €200, because the model is already in place.
What's included: modeling of the building, exterior setting (vegetation, urban or landscape context), realistic lighting, post-production, context people and vehicles.
A concrete example: a house with two exterior views (front and garden) costs €900: €700 for the first image of the building, €200 for the extra view. The same house with four views in total costs €1,300: the first image stays at €700, and the following three views cost €200 each.
Calculate the quote for your exterior renderings
How much does product rendering cost
Product rendering helps furniture, design and manufacturing brands create photorealistic images of objects, often before the product is even physically made. Two main options.
2026 prices for product rendering:
| Item | Price |
|---|---|
| Product image (still life or in-context) | €150 |
| 3D model of the product (one-time, if needed) | €100 to €300 |
Still life is the most direct option: the product is virtually photographed on a white, gray or custom background. It works for e-commerce, spec sheets and catalogs. The in-context scene places the product in a realistic setting (a lamp in the living room, a chair in a restaurant) and is better suited to marketing campaigns and social media. The price per image is the same either way: only the scene we build around the product changes.
What's included: modeling of the product if you don't already have a 3D model (€100 to €300, one-time) or optimization of the model you provide, photorealistic materials, studio or in-context lighting, post-production.
A concrete example: a catalog with ten different products, one still life each, costs €1,500 if you already provide the 3D models (ten images at €150). It costs between €2,500 and €4,500 if modeling is also needed: each product's model is a one-time cost of €100 to €300. The price doesn't change if you choose an in-context scene instead of a still life: it's the same image, with a different scene around it.
Calculate the quote for your product renderings
How much does a 3D rendering video cost
Video rendering is the service with the widest price range, because the duration and the complexity of the animation radically change the work required. A 30-second walkthrough through an apartment is a very different project from a 90-second promotional video with complex camera movements, transitions and music.
2026 prices for rendering videos:
| Item | Price |
|---|---|
| Editing and production | from €500 |
| 3D scenes that appear in the video (interior/exterior) | price of the matching service |
Video has a different price structure from a static image: editing is billed separately from the scenes. Editing and production start at €500. The scenes that appear in the video, whether rooms or buildings, follow the same price list as static images: €250 for the first image of a room and €150 per extra view for interiors, from €700 and €200 for exteriors. A walkthrough that moves through three rooms uses three scenes, not one: the price is editing plus scenes.
What's included (the editing): camera animation, rendering of all frames, editing, color grading, delivery in high-resolution MP4 format. The scenes, modeling, materials and lighting follow the interior or exterior price list and are added to the editing cost.
What raises the price: animation of elements (doors opening, curtains moving), atmospheric effects (rain, fog), complex camera movements with speed changes.
A concrete example: a walkthrough of a three-room apartment costs from €1,250: €750 for the three scenes (a first image at €250 for each room), from €500 for the editing.
Calculate the quote for your rendering video
How much does a 360° virtual tour cost
The 360° virtual tour lets the user explore a space interactively, rotating the view a full 360 degrees and moving between rooms. It's a widely used tool in real estate for pre-sales and in the hospitality sector to showcase spaces.
2026 prices for virtual tours:
| Item | Price |
|---|---|
| Station (360° viewpoint) | €350 |
| Minimum project (5 stations) | from €1,750 |
Each "station" corresponds to a 360° viewpoint inside a room. The price per station is the same from the first to the last: a virtual tour needs a minimum of 5 stations to be navigable, so the project starts at €1,750.
What's included: 360° panoramic rendering for each station, interactive navigation between rooms, informational hotspots (optional), compatibility with browsers and mobile devices.
A concrete example: a virtual tour with the 5-station minimum costs €1,750. With 7 stations, to cover every room in a larger property, the cost rises to €2,450.
Calculate the quote for your virtual tour
How much does a furnished floor plan cost
Furnished floor plans are top-down views of the apartment with furniture, colors and materials. They are a standard in real estate marketing because they help the buyer understand the layout of the spaces much better than a technical floor plan.
2026 prices for furnished floor plans:
| Type | Price |
|---|---|
| Furnished floor plan (any size) | €200 per unit |
The price is the same for every unit, from a studio to a four-room apartment: each unit is its own scene, regardless of square footage. What varies is the turnaround time, not the price.
What's included: redrawing of the plan, placement of furniture and accessories, material coloring, dimensions (if requested), high-resolution delivery.
A concrete example: a developer with a ten-apartment project (a mix of studios, one- and two-bedroom units) invests €2,000: ten units at €200 each, one price regardless of square footage.
Calculate the quote for your floor plans
What's included in the price of a rendering
When you compare quotes from different studios, make sure you're comparing the same items. Here's what we always include in our prices.
Always included:
- Initial consultation: we analyze the material, suggest framing and approach
- Modeling: building the 3D scene from the material provided
- Materials and lighting: photorealistic texturing and light setup
- Post-production: color grading, correction, finalization of the image
- Revisions: flexible, included in the price (changes to composition, materials and lighting)
- High-resolution delivery: files ready for print and web
Quoted separately (if needed):
- Modeling of custom furniture not in our libraries
- Multiple versions with material or lighting variants (day/evening)
- Rush delivery (less than 3 business days)
- Additional formats (video from static images, social versions with different crops)
How to save without giving up quality
Working with hundreds of clients, we've identified a few strategies that reduce the cost without compromising the result. We use them ourselves when we advise clients on how to set up a project.
Provide complete material from the start
Dimensioned floor plans, elevations, a 3D model (if one exists), a mood board with style references. The more material you give us, the less time we spend reconstructing missing information. At Archivision, a project with complete materials starts with an advantage of hours of work compared to one with just a sketch.
Order multiple images together
The marginal cost of each extra view of the same scene is much lower than the cost of the first image. If you know you need more views of the same room or the same building, order them in the same project: the scene setup is done only once.
Choose the level of detail suited to the purpose
A render for an Instagram post doesn't need the same level of detail as one for a large-format printed brochure. Tell us the final use: we can calibrate the work (and the price) accordingly.
Plan ahead
Rush jobs always cost more. If you can contact us 10-15 days ahead of your deadline, we work with standard timing and the price stays in the base range.
Use packages for developments and recurring projects
If you're a developer with a twenty-apartment project, or a studio that needs renderings regularly, we can set up an agreement with dedicated volume rates. Write to us to discuss it.
How to request an accurate quote
You have two ways to get a quote, both structured and with stated timing.
The online calculator (estimate in 2 minutes)
We built an online quote calculator that guides you step by step. You select the type of service, the number of images, the level of complexity and you get an immediate indicative estimate. From there you can proceed with a detailed request, or use the figure to guide your budget.
The direct request
If your project is complex or you have particular needs, you can write to us directly with these materials:
- Floor plans (DWG, PDF, or even photos of hand drawings)
- Visual references (mood board, inspiration images, links to similar projects)
- Material indications (floors, wall coverings, specific furniture)
- Number of images and the type of service requested
- Timing and deadlines to meet
We reply with a detailed estimate within 24 business hours.
Frequently asked questions about costs
Why do prices vary so much between different studios?
Three main factors: the studio's experience, the final quality of the work and the service included. A beginner freelancer has different rates from an established studio with a team of architects. We recommend you always compare portfolios, not just prices: the difference in the final result is noticeable.
Does the price change if I already provide a 3D model?
In most cases yes, and in your favor. If the model is well built and in a compatible format (SketchUp, Revit, ArchiCAD, Rhino, 3ds Max), the modeling line goes down and the first image starts at €200 on an interior, €450 on an exterior. It does not disappear: even on a ready-made model the geometry has to be optimized, and lighting, materials and textures are built from scratch. How much it drops depends on how the model is built.
How many revisions are included?
In our studio we work with flexible revisions: we refine composition, materials and lighting until the result is right, and we define the scope together in the quote. Revisions that require structural changes (completely changing the layout or the furnishing) are assessed as additional work.
How does payment work?
We work with a deposit and balance: 50% on order and 50% on delivery. For large projects we can arrange installment payments. Regular invoicing with Italian VAT.
Do the listed prices include VAT?
All prices in this guide are to be understood as net of VAT (22%). If you are a professional or a company with a VAT number, the VAT is deductible.
How long does it take to receive the finished rendering?
Turnaround depends on the service: 1-2 days for furnished floor plans, 2-5 days for interior renderings, 5-10 days for exteriors, virtual tours, and videos, 5-7 days for product CGI. Rush delivery is available with a surcharge. Exact timing is always confirmed in the quote.
In summary
- Rendering prices in 2026 are priced per scene: from €200 for a furnished floor plan, from €250 for an interior rendering, from €700 for an exterior rendering, up to over €5,000 for a project with several views
- The cost depends on five main factors: complexity, number of views, starting materials, photorealism and timing
- Providing the 3D model, ordering multiple views of the same scene, and planning ahead are the concrete strategies to optimize the budget
- Our quotes always include consultation, revisions and high-resolution delivery, with every item clearly stated
Want to know exactly what your project would cost? Calculate your quote online: you select the service, enter the quantity and get an estimate in under 2 minutes, with no need to explain anything over the phone.
